Job Description
The Homes for Life Foundation is seeking a passionate and driven Digital Marketing Strategist to join our dynamic team. As a cornerstone of our mission to provide sustainable housing solutions, you will play a pivotal role in harnessing digital channels to elevate our brand and engage our audience. In this role, you will develop and implement comprehensive digital marketing strategies that resonate with our target audience, fostering community engagement and support for our initiatives. You will work closely with our program and development teams to create compelling content that reflects our mission, and utilize data-driven insights to optimize campaigns for maximum impact. The ideal candidate will have a strong understanding of digital marketing trends, excellent communication skills, and a creative mindset. You will also oversee our social media presence, email marketing campaigns, SEO strategies, and website analytics to continuously refine our approach. If you are ready to make a significant impact in the nonprofit sector through strategic digital marketing, we invite you to join us in building homes and hope for those in need.
Responsibilities
Develop and execute digital marketing strategies to enhance the Homes for Life Foundation's brand visibility and engagement.
Manage and optimize the organization's website and social media channels for increased outreach and community interaction.
Create, curate, and manage relevant content across various digital platforms.
Analyze and report on campaign performance and web traffic using tools like Google Analytics.
Collaborate with the fundraising and program teams to create targeted email marketing campaigns.
Conduct market research to identify trends and insights that can inform future marketing strategies.
Stay up-to-date with the latest digital marketing trends, tools, and technologies to remain competitive in the nonprofit sector.
Requirements
Strong knowledge of social media marketing, and email marketing best practices.
Proficiency in digital marketing tools such as Google Analytics, social media management platforms, and email marketing software.
Excellent written and verbal communication skills, with a keen eye for detail.
Ability to analyze data and translate it into actionable insights and strategic recommendations.
Passion for the mission of Homes for Life Foundation and a commitment to making a positive impact in the community.
Job Tags
Remote job, Full time,
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