/* DIREKTUM — landing · sistema Ideas Frescas® */
:root{--paper:#f9f9f9;--paper-2:#f1f1f1;--cream:#fff;--black:#0a0a0a;--gdark:#1e1e1e;--gcard:#141414;--red:#c8201a;--red-dark:#9e1612;--yellow:#FFD579;--tdark:#1a1a1a;--tmid:#3a3a3a;--tmuted:#6b6b6b;--tlight:#f5f2ee;--border:#dcdcdc;--border-soft:#e8e8e8;--nav:64px}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{background:var(--paper);color:var(--tdark);font:400 18px/1.72 'Roboto',system-ui,sans-serif;letter-spacing:.15px;overflow-x:hidden}
img{display:block;max-width:100%}
a{color:var(--red);text-decoration:none}
a:hover{color:var(--red-dark)}
.sr{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
::selection{background:var(--red);color:#fff}

/* ---------- primitivas ---------- */
.wrap{width:100%;max-width:1240px;margin:0 auto;padding:0 clamp(20px,5vw,64px)}
.eyebrow{display:flex;align-items:center;gap:12px;font:700 .6rem/1 'Lato',sans-serif;letter-spacing:.28em;text-transform:uppercase;color:var(--red)}
.eyebrow::before{content:"";width:18px;height:1px;background:currentColor;flex:none}
.eyebrow.yl{color:var(--yellow)}
h2.t{font:900 clamp(2.05rem,5.1vw,4.15rem)/.96 'Lato',sans-serif;letter-spacing:-.028em;text-transform:uppercase;margin:22px 0 0;text-wrap:balance}
.lead{font-size:clamp(1.02rem,1.55vw,1.28rem);line-height:1.74;max-width:62ch;color:var(--tmid)}
.lead strong{font-weight:500;color:var(--tdark);border-bottom:1.5px solid var(--red)}
.ser{font-family:Georgia,'Times New Roman',serif;font-style:italic}
section{position:relative;padding:clamp(78px,10vw,140px) 0}
.dk-dark{background:var(--black);color:var(--tlight)}
.dk-dark h2.t{color:#fff}
.dk-dark .lead{color:rgba(245,242,238,.72)}
.dk-dark .lead strong{color:#fff;border-bottom-color:var(--red)}
.rule{height:1px;background:var(--border-soft);border:0}
.dk-dark .rule{background:rgba(245,242,238,.14)}
.ill{mix-blend-mode:multiply}
.dk-dark .ill{mix-blend-mode:normal;filter:invert(1)}
.rv{opacity:0;transform:translateY(26px);transition:opacity .9s cubic-bezier(.22,1,.36,1),transform .9s cubic-bezier(.22,1,.36,1)}
.rv.in{opacity:1;transform:none}

/* botones */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;min-height:46px;padding:15px 30px;border-radius:50px;border:1px solid transparent;font:700 .62rem/1 'Lato',sans-serif;letter-spacing:.2em;text-transform:uppercase;cursor:pointer;transition:transform .3s cubic-bezier(.22,1,.36,1),background .25s,color .25s,border-color .25s}
.btn:hover{transform:translateY(-2px)}
.btn-red{background:var(--red);color:#fff}
.btn-red:hover{background:var(--red-dark);color:#fff}
.btn-ol{border-color:var(--border);color:var(--tdark)}
.btn-ol:hover{border-color:var(--red);color:var(--red)}

/* ---------- nav ---------- */
#nav{position:fixed;inset:0 0 auto;height:var(--nav);z-index:60;display:flex;align-items:center;justify-content:space-between;gap:20px;padding:0 clamp(18px,4vw,44px);background:rgba(249,249,249,.92);backdrop-filter:blur(14px);border-bottom:1px solid var(--border-soft)}
.nv-l{display:flex;align-items:center;gap:14px;min-width:0}
.nv-l img{height:20px;width:auto}
.nv-div{width:1px;height:18px;background:var(--border)}
.nv-by{font:400 .62rem/1 'Lato',sans-serif;letter-spacing:.14em;text-transform:uppercase;color:var(--tmuted);white-space:nowrap}
.nv-r{display:flex;align-items:center;gap:clamp(16px,2.4vw,34px)}
.nv-r a.lk{font:700 .6rem/1 'Lato',sans-serif;letter-spacing:.18em;text-transform:uppercase;color:var(--tmid);white-space:nowrap;transition:color .25s}
.nv-r a.lk:hover{color:var(--red)}
.nv-r .btn{min-height:38px;padding:11px 22px;white-space:nowrap}
@media(max-width:980px){.nv-r a.lk,.nv-by,.nv-div{display:none}}

/* ---------- hero ---------- */
#hero{padding:calc(var(--nav) + clamp(46px,7vw,86px)) 0 0;overflow:hidden}
.hero-grid{display:grid;gap:clamp(28px,4vw,54px)}
.hero-top{display:flex;flex-wrap:wrap;align-items:flex-end;gap:clamp(18px,3vw,44px);--mw:min(560px,100%)}
.hero-mark{flex:0 1 auto;width:100%;max-width:var(--mw)}
@media(min-width:900px){.hero-top{--mw:min(560px,60%)}.hero-badge{margin-top:0;padding-bottom:calc(var(--mw) * .058)}}
.hero-badge{display:flex;align-items:flex-end;gap:14px;flex:0 1 auto;margin-top:clamp(18px,2.5vw,26px)}
.hero-badge img{height:clamp(44px,5vw,58px);width:auto;flex:none;margin-bottom:-7px;mix-blend-mode:multiply}
.hero-badge span{font-family:Georgia,serif;font-style:italic;font-size:clamp(.95rem,1.5vw,1.14rem);line-height:1;padding:7px 11px 8px;background:var(--yellow);color:#1a1a1a}
.dates{display:flex;flex-wrap:wrap;gap:10px;margin-top:clamp(30px,4vw,44px)}
.dates li{list-style:none;font:700 .66rem/1 'Lato',sans-serif;letter-spacing:.16em;text-transform:uppercase;color:var(--red);background:transparent;border:1px solid var(--red);padding:13px 22px;border-radius:50px;transition:background .28s,color .28s,transform .32s cubic-bezier(.22,1,.36,1)}
.dates li:hover{background:var(--red);color:#fff;transform:translateY(-2px)}
.hero-meta{display:flex;flex-wrap:wrap;align-items:center;gap:clamp(18px,3vw,32px);margin-top:clamp(28px,3.6vw,40px)}
.hero-cta{display:flex;justify-content:center;margin-top:clamp(26px,3.4vw,40px)}
.pres{display:inline-block;background:var(--black);color:var(--tlight);padding:9px 14px}
.pres i{display:block;font:400 .58rem/1.4 'Lato',sans-serif;font-style:normal;letter-spacing:.2em;text-transform:uppercase;opacity:.62}
.pres b{font:900 1.02rem/1.25 'Lato',sans-serif;letter-spacing:.01em}
.hero-sub{font-size:.95rem;color:var(--tmuted);max-width:40ch}
.hero-ill{margin:clamp(34px,5vw,60px) calc(-1 * clamp(20px,5vw,64px)) 0;width:calc(100% + 2 * clamp(20px,5vw,64px))}
.hero-ill img{width:100%}

/* ---------- ¿qué es? ---------- */
#quees{overflow:hidden}
.q-bridge{background:var(--paper);display:flex;justify-content:center;padding:clamp(34px,4.5vw,58px) clamp(20px,5vw,64px) 0}
.q-bridge img{width:min(900px,100%);mix-blend-mode:multiply}
#paraquien{padding-top:clamp(44px,5.5vw,70px)}
.q-swash{position:relative;display:inline}
.q-swash svg{position:absolute;left:0;bottom:-.3em;width:100%;height:.34em;overflow:visible}

/* ---------- listas numeradas ---------- */
.numgrid{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(340px,100%),1fr));gap:0;margin-top:clamp(40px,5vw,64px);border-top:1px solid var(--border-soft)}
.numgrid li{list-style:none;display:grid;grid-template-columns:auto 1fr;gap:clamp(16px,2.4vw,28px);align-items:start;padding:clamp(22px,3vw,32px) 0;border-bottom:1px solid var(--border-soft);transition:padding-left .35s cubic-bezier(.22,1,.36,1)}
.numgrid li:hover{padding-left:10px}
.numgrid li:hover .n{color:var(--red)}
.numgrid .n{font:900 1.5rem/1 'Lato',sans-serif;letter-spacing:-.02em;color:var(--border);transition:color .3s;padding-top:2px}
.numgrid p{font-size:1.04rem;line-height:1.5;max-width:32ch}
.numgrid p strong{font-weight:500;border-bottom:1.5px solid var(--red)}
.numgrid .hl{background:var(--yellow);padding:0 4px;border:0}
@media(min-width:1000px){.numgrid{column-gap:clamp(40px,6vw,90px)}.numgrid li:nth-child(odd){padding-right:clamp(20px,3vw,40px)}}

/* ---------- temas (4 cuadrantes) ---------- */
#temas{overflow:hidden}
.tm-bg{position:absolute;inset:auto 0 -6% 0;display:flex;justify-content:center;pointer-events:none}
.tm-bg img{width:min(1500px,140%);filter:invert(1);opacity:.13}
.quads{position:relative;display:grid;grid-template-columns:repeat(2,1fr);gap:0;margin-top:clamp(44px,5vw,70px)}
.quads>div{padding:clamp(26px,3.6vw,46px) clamp(20px,3vw,40px);border-top:1px solid rgba(245,242,238,.14);display:flex;align-items:baseline;gap:clamp(16px,2.5vw,30px)}
.quads>div:nth-child(odd){padding-left:0;border-right:1px solid rgba(245,242,238,.14)}
.quads>div:nth-child(even){padding-right:0}
.quads>div:nth-last-child(-n+2){border-bottom:1px solid rgba(245,242,238,.14)}
.qn{font:900 clamp(3.4rem,8.4vw,7.4rem)/.8 'Lato',sans-serif;letter-spacing:-.05em;color:var(--red);flex:none}
.quads h3{font:900 clamp(1.05rem,2.2vw,1.68rem)/1.12 'Lato',sans-serif;letter-spacing:-.02em;text-transform:uppercase;color:#fff;text-wrap:balance}
@media(max-width:700px){.quads{grid-template-columns:1fr}.quads>div:nth-child(odd){border-right:0}.quads>div:nth-child(even){padding-left:0}.quads>div{border-bottom:1px solid rgba(245,242,238,.14)}}

/* ---------- tags ---------- */
.tags-h{font:900 clamp(1.6rem,3.6vw,2.6rem)/1 'Lato',sans-serif;letter-spacing:-.028em;text-transform:uppercase;margin-bottom:22px}
.tags{display:flex;flex-wrap:wrap;gap:10px;margin-top:clamp(56px,7vw,84px)}
.tags span{font:400 .8rem/1 'Lato',sans-serif;letter-spacing:.05em;text-transform:uppercase;padding:13px 22px;border-radius:50px;background:rgba(200,32,26,.06);color:var(--tdark);transition:background .3s,color .3s,transform .34s cubic-bezier(.22,1,.36,1),box-shadow .34s}
.tags span b{font-weight:900}
.tags span.s2{background:rgba(200,32,26,.12)}
.tags span.s3{background:rgba(200,32,26,.2)}
.tags span.s4{background:rgba(200,32,26,.32)}
.tags span.on{background:var(--red);color:#fff}
.tags span:hover{background:var(--red);color:#fff;transform:translateY(-3px);box-shadow:0 8px 20px rgba(200,32,26,.22)}
.tags span.on:hover{background:var(--black);box-shadow:0 8px 20px rgba(10,10,10,.2)}

/* ---------- logística ---------- */
#logistica{background:var(--paper-2)}
.log{margin-top:clamp(40px,5vw,60px);border-top:1px solid var(--border)}
.log div{display:grid;grid-template-columns:minmax(120px,180px) 1fr;gap:clamp(16px,3vw,40px);align-items:baseline;padding:clamp(20px,2.6vw,28px) 0;border-bottom:1px solid var(--border)}
.log dt{font:700 .64rem/1.4 'Lato',sans-serif;letter-spacing:.2em;text-transform:uppercase;color:var(--tmuted)}
.log dd{font-size:clamp(1.05rem,1.9vw,1.4rem);line-height:1.4;border-left:3px solid var(--red);padding-left:16px}
.log dd b{font-weight:500}
.log dd .ser{color:var(--tmuted);font-size:.9em}

/* ---------- inversión ---------- */
#inversion{background:var(--cream)}
.pl{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(230px,100%),1fr));gap:clamp(24px,3vw,20px);align-items:stretch;margin-top:clamp(44px,5vw,66px)}
.pl-c{display:flex;flex-direction:column;padding-top:26px;border-top:1px solid var(--border)}
.pl-p{font:900 clamp(2rem,4.6vw,3.4rem)/1 'Lato',sans-serif;letter-spacing:-.04em;display:flex;align-items:baseline;gap:8px}
.pl-p em{font:700 .8rem/1 'Lato',sans-serif;font-style:normal;letter-spacing:.1em;color:var(--tmuted)}
.pl-sub{font:400 .68rem/1 'Lato',sans-serif;letter-spacing:.2em;text-transform:uppercase;color:var(--tmuted);margin-top:12px}
.pl-tag{display:inline-block;margin-top:12px;font:900 .66rem/1 'Lato',sans-serif;letter-spacing:.16em;text-transform:uppercase;padding:8px 12px}
.pl-1 .pl-p{color:var(--tmuted);text-decoration:line-through;text-decoration-thickness:2px}
.pl-1 .pl-tag{background:#9a9691;color:#fff}
.pl-2{border-top-color:var(--red)}
.pl-2 .pl-tag{background:var(--red);color:#fff}
.pl-c .pl-tag{margin-top:auto;align-self:flex-start}
.pl-2 .pl-note{display:block;margin-top:10px;font:700 .66rem/1 'Lato',sans-serif;letter-spacing:.14em;text-transform:uppercase;color:var(--red)}
.pl-3{background:var(--red);color:#fff;border:0;padding:clamp(24px,3vw,34px);justify-content:center}
.pl-3 .pl-p{color:#fff;font-size:clamp(1.7rem,3.6vw,2.7rem)}
.pl-3 .pl-sub{color:rgba(255,255,255,.72);margin-top:8px}
.inv-mark{margin-top:clamp(48px,6vw,74px);padding-top:clamp(30px,4vw,42px);border-top:1px solid var(--border);display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:24px}
.inv-mark img{height:clamp(48px,5.4vw,60px);width:auto}
.inv-dates{display:flex;flex-wrap:wrap;gap:8px}
.inv-dates li{list-style:none;font:700 .62rem/1 'Lato',sans-serif;letter-spacing:.14em;text-transform:uppercase;color:var(--tmid);background:var(--paper-2);border:1px solid var(--border-soft);padding:11px 18px;border-radius:50px}

/* ---------- formulario ---------- */
#registro{background:var(--black);color:var(--tlight)}
.fm-grid{display:grid;grid-template-columns:1fr;gap:clamp(38px,5vw,74px)}
@media(min-width:960px){.fm-grid{grid-template-columns:.85fr 1.15fr}}
form{display:grid;gap:18px}
.f2{display:grid;grid-template-columns:1fr 1fr;gap:18px}
@media(max-width:560px){.f2{grid-template-columns:1fr}}
.fld{display:grid;gap:8px}
.fld label{font:700 .6rem/1 'Lato',sans-serif;letter-spacing:.2em;text-transform:uppercase;color:rgba(245,242,238,.56)}
.fld input,.fld textarea{width:100%;background:var(--gdark);border:1px solid rgba(245,242,238,.13);border-radius:10px;padding:15px 16px;color:var(--tlight);font:400 1rem/1.5 'Roboto',sans-serif;transition:border-color .25s}
.fld textarea{min-height:118px;resize:vertical}
.fld input:focus,.fld textarea:focus{outline:0;border-color:var(--red)}
.fld input::placeholder,.fld textarea::placeholder{color:rgba(245,242,238,.3)}
.chk{display:grid;grid-template-columns:auto 1fr;gap:12px;align-items:start;font-size:.86rem;line-height:1.55;color:rgba(245,242,238,.66)}
.chk input{width:17px;height:17px;margin-top:3px;accent-color:var(--red)}
.f-note{font-size:.78rem;color:rgba(245,242,238,.42);margin-top:2px}
form .btn-red{justify-self:start;margin-top:4px}
.f-ok{display:none;border:1px solid rgba(245,242,238,.16);border-radius:14px;padding:clamp(28px,4vw,40px);background:var(--gdark)}
.f-ok h3{font:900 clamp(1.3rem,2.6vw,1.9rem)/1.15 'Lato',sans-serif;letter-spacing:-.02em;text-transform:uppercase;color:#fff;margin-bottom:14px}
.f-ok p{color:rgba(245,242,238,.7);font-size:1rem;max-width:44ch}
.is-sent form{display:none}
.is-sent .f-ok{display:block}

/* ---------- footer ---------- */
footer{background:var(--gcard);color:var(--tlight);padding:clamp(52px,6vw,78px) 0 34px}
.ft{display:flex;flex-wrap:wrap;justify-content:space-between;gap:34px;align-items:flex-start}
.ft img{height:52px;width:auto}
.ft p{font-size:.9rem;line-height:1.7;color:rgba(245,242,238,.56);max-width:52ch;margin-top:20px}
.ft-c{font:400 .78rem/1.9 'Lato',sans-serif;letter-spacing:.06em;color:rgba(245,242,238,.56)}
.ft-c a{color:rgba(245,242,238,.8)}
.ft-c a:hover{color:var(--red)}
.ft-b{margin-top:clamp(38px,5vw,54px);padding-top:22px;border-top:1px solid rgba(245,242,238,.1);display:flex;flex-wrap:wrap;justify-content:space-between;gap:12px;font:400 .68rem/1.6 'Lato',sans-serif;letter-spacing:.12em;text-transform:uppercase;color:rgba(245,242,238,.34)}

/* ---------- barra sticky ---------- */
.sbar{position:fixed;inset:auto 0 0;z-index:55;background:var(--black);border-top:1px solid rgba(245,242,238,.12);transform:translateY(101%);transition:transform .45s cubic-bezier(.22,1,.36,1)}
.sbar.on{transform:none}
.sb{display:flex;align-items:center;justify-content:space-between;gap:clamp(14px,3vw,34px);padding:13px clamp(18px,4vw,44px)}
.sb-p{display:flex;align-items:baseline;gap:10px;color:#fff;flex:none}
.sb-p s{font:700 .82rem/1 'Lato',sans-serif;color:rgba(245,242,238,.4)}
.sb-p b{font:900 1.32rem/1 'Lato',sans-serif;letter-spacing:-.02em}
.sb-p i{font:700 .62rem/1 'Lato',sans-serif;font-style:normal;letter-spacing:.1em;color:rgba(245,242,238,.5)}
.sb-n{font:400 .72rem/1.4 'Lato',sans-serif;letter-spacing:.1em;text-transform:uppercase;color:var(--yellow);flex:1}
.sb .btn{min-height:40px;padding:12px 24px;flex:none}
@media(max-width:760px){.sb-n{display:none}.sb{justify-content:space-between}}

@media(max-width:480px){body{font-size:16px}}


/* ===== AJUSTES FINALES DIREKTUM ===== */
#registro h2,
#registro h2.t {
  color:#fff !important;
}
#registro .lead {
  color:rgba(245,242,238,.72) !important;
}
#registro .eyebrow,
#registro .eyebrow.yl {
  color:var(--yellow) !important;
}
#registro .fld input,
#registro .fld textarea,
#registro .fld input:focus,
#registro .fld textarea:focus,
#registro .fld input:active,
#registro .fld textarea:active {
  color:var(--tlight) !important;
  -webkit-text-fill-color:var(--tlight) !important;
  caret-color:#fff !important;
}
#registro .fld input::placeholder,
#registro .fld textarea::placeholder {
  color:rgba(245,242,238,.35) !important;
  -webkit-text-fill-color:rgba(245,242,238,.35) !important;
  opacity:1 !important;
}
#registro .fld input:-webkit-autofill,
#registro .fld input:-webkit-autofill:hover,
#registro .fld input:-webkit-autofill:focus,
#registro .fld textarea:-webkit-autofill {
  -webkit-text-fill-color:var(--tlight) !important;
  caret-color:#fff !important;
  transition:background-color 9999s ease-in-out 0s;
}
/* ===== BARRA STICKY DIREKTUM · MÓVIL ===== */
@media (max-width: 760px) {

  .sbar .sb {
    display: grid !important;
    grid-template-columns: 1fr !important;
    gap: 8px !important;
    padding: 10px 14px calc(10px + env(safe-area-inset-bottom)) !important;
  }

  .sbar .sb-p {
    width: 100% !important;
    justify-content: center !important;
    flex-wrap: wrap !important;
  }

  .sbar .sb-n {
    display: none !important;
  }

  .sbar .sb .btn {
    width: 100% !important;
    max-width: none !important;
    padding: 12px 16px !important;
    white-space: nowrap !important;
    justify-content: center !important;
    box-sizing: border-box !important;
  }
}